Event
AI and Data in the water sector | Innovation Festival 2025
7 July 2025, 07:30 - 10 July 2025, 16:00 GMT

Data, Data Everywhere
- A “control-room copilot” that transforms overwhelming SCADA alarms into clear, prioritised operator actions
- Could machine learning flag underperforming assets and recommend alternatives based on operating data from similar sites?
Event details:
- Date: 7–10th July 2025
- Location: Newcastle Racecourse
- Cost: Free to attend
Who is it for?
- Capital projects and asset management professionals
- SCADA engineers and operational decision-makers
- Data scientists, ML engineers, and software developers
- Innovation leads, product designers, and transformation teams

Meet the SpeakerZoë Fay
Zoë is a Lead User Researcher and user-centred design leader at Softwire. She’s shaping research strategy, user centred design operations, best practice, and exploring how emerging technologies are influencing service design. Zoë has a pivotal role in delivering impactful, user-focused outcomes for clients across the public and private sector. She has pioneered a quad model of project leadership where UCD co-leads alongside tech, product and delivery roles. Zoë has over 10 years’ experience in both the public and private sectors, with a strong conviction for pragmatic ways of working and building healthy team cultures as a foundation for impactful service delivery.

Meet the SpeakerEllen Skipper
Ellen is a Technical Lead who works across diverse full-stack projects, with a particular interest in incident management. She manages the feature development and BAU support for a train ticketing mobile app with 500k active users and 5 star app store ratings. Previously, she led development of a marketing automation tool which transformed a manual task taking weeks into one taking less than an hour. She takes satisfaction in seeing projects through the full life cycle, including examining assumptions early on to ensure that a project genuinely solves the problem it targets. Outside her core technical work, Ellen finds a lot of meaning in mentoring and training junior developers. She is also interested in the idea of building communications between technical and non-technical team members to achieve a team with unified understanding of problems.