Our findings underpinned the business case to proceed with alpha, while the personas we developed had an immediate impact in other parts of the organisation.
We gave Public Health England a clear way forward for the development of its new Population Health Intelligence System, ensuring this would meet the exceptionally diverse needs of its broad user base.
Dr Julian Flowers, Head of Public Health Data Science at PHE, reflects: “The Softwire discovery process was even more useful than we’d expected, because it moved us on further than we’d anticipated.
“Firstly, Softwire got through a lot of people in a short space of time. And secondly, they translated these user needs into a system map and requirements. This has been crucial in our next set of business cases.
“Softwire provided a balance of digital experience and data know-how. This was important because we’re linking this work with an in-house, digitally oriented data project, and needed people who’d be able to work closely with us. This collaboration went really well, and Softwire’s work with our digital team has been really important in getting the PHIS project moving.”