The power of accurate data | AI Summit 2025
Join Softwire at The AI Summit 2025
The AI Summit brings together leaders in artificial intelligence to explore the latest technologies, trends, and challenges in the industry. It’s an opportunity to learn from real-world examples, hear from industry experts, and connect with organisations driving innovation.
Softwire is proud to be part of this year’s summit, where Laura Hughes, Technical Principal at Softwire, will share insights on making AI work better for businesses – starting with better data.
Accuracy Architects: Strengthening the Backbone of Enterprise Data
Accurate data is key to unlocking AI’s full potential. This session will cover how organisations are improving data quality, the challenges they face, and the benefits they’re seeing – from greater efficiency to a stronger competitive edge.
Speakers:
- Laura Hughes, Technical Principal (Softwire)
- Andreas Galatoulas, Data, Analytics & AI Director (AECOM)
- Maraim Masoud, ML Engineering Lead (Mastercard)
- Samrah Kazmi, Chief Innovation Officer (Women in Sustainable Innovation, New York University, RESRG)
- Nimrod Vax, Co-Founder (BigID)
Session details:
- Time: 15:00 – 15:40
- Date: 11 June 2025
- Stage: Data Excellence Stage
Meet the speaker
Laura Hughes
Technical Principal
Laura is a Technical Principal at Softwire with a particular focus on Data Strategy, Governance & Data Engineering.
Having completed a degree in theoretical physics and a PhD in theoretical cosmology, Laura has a passion for deriving structure from chaos and applies her problem-solving skills to help clients achieve simple, elegant solutions to complex problems.
Laura recently worked with Manchester Metropolitan University on their data strategy and has a wealth of experience in both data engineering and web development in sectors ranging from financial services, insurance, education, and media. She has also recently taken on more public speaking, writing and editorial opportunities to share technical insights in simple terms with wide audiences.
In her spare time, Laura is a founding member of a somewhat critically acclaimed post-garage-punk band and spends a good chunk of her annual leave on tour.
