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Optimising your mobile app for success in a competitive landscape

This event took place on 22nd June 2023
Hosted by Softwire Manchester

Softwire is teaming up with mobile app development agency Indiespring to provide a free, fun and informative evening dedicated to the state of app development in 2023.

If you want to learn from industry leaders about current trends, what’s forecast, and whether a mobile app is right for your business, get your free ticket now.

In a world where mobile apps are reinforcing digital growth, it’s crucial your app strategically achieves the best business outcomes and attracts a large audience. But with over 2 million apps in the app store alone in 2022, simply having a presence is not enough!

Speaker line-up

  • Rob Sandbach, Managing Director at Indiespring – Rob has over 10 years of experience in mobile-first digital transformation solutions and has worked with some of the world’s biggest names in the industry. In his current role, he’s responsible for leading a team of app developers and delivering high quality products to clients, including Nokia, Matalan, Volkswagen, Alstom, BTC, Trak Global, Highways England, DVLA UK, and More Than.
  • Jon Artus, Director & Head of Consulting at Softwire – Jon has a long history as a technical lead, consultant and programme manager on digital transformation and systems architecture projects, including mobile app development and engineering for LNER, David Lloyds Club, Elexon, Bloomwell, Potential Plus UK, HearAngel and Telegraph Media Group. He has also overseen the implementation of automated software testing and DevOps strategies in large organisations.

What tactical and strategic outputs will you get?

Our exciting event will bring together app technical experts that will guide you through challenges faced by development teams in today’s landscape, including:

  • Exploring the technology options available today and how they line up with mobile app development best practice standards.
  • Demonstrating why and how certain apps make the best choice for certain projects, through a real-time app showcase.
  • Explaining the broader ‘ecosystem’ of app development so you understand which factors determine project success.
  • Sharing tips to improve your app’s performance levels through continuous monitoring and regular testing.
  • Giving your app the best chance to connect to your audience with tactics like app-store optimisation, review management and more.

But that’s not all! As you gain important technical and strategic insights, you’ll also have a chance to network with like-minded professionals over some delicious pizza and a variety of drinks.

We look forward to having you with us.

How to attend

This event is free. Get your free ticket now on Eventbrite.

Registering for this event means that you’ll be opting in to receive marketing communications from the event hosts. If you would like to opt out, please let our marketing team know, by emailing Meena on [email protected]

More information

If you’d like more information about the event, please contact Farooq Ansari, Business Development Manager at Softwire: [email protected] or 0161 537 1700.